Cambridge, Wisconsin · Est. 1973 · Founded by Jim Rowe
Jim Rowe earned his degree in ceramics and art history and in 1973 set up a pottery studio in a 100-year-old blacksmith shop in Cambridge, Wisconsin, selling salt-glazed stoneware at fairs and from his studio. Fifty years later, Rowe Pottery is still in Cambridge, still handcrafting every piece -- on the wheel, slip-cast, hand-painted in cobalt blue -- by a small team of dedicated artisans. Built to go from oven to table and last for decades.
Jim Rowe started making pottery in 1968, earned his BFA in ceramics and art history in 1972, and in 1973 set up shop in Cambridge, Wisconsin -- a small town an hour outside Madison -- in a 100-year-old blacksmith shop with a brick kiln out back. He sold his salt-glazed stoneware at craft fairs and from his studio, slowly building a reputation for pieces that were genuinely functional and genuinely beautiful. By 1975 he was hiring other potters. By the 1980s he was producing museum-quality reproductions of antique American stoneware alongside his original work.
In 2007 a former Rayovac executive named Bev Semmann joined as director of sales and marketing. She saw immediately what the brand could become. In 2013 she bought the business and rebuilt it -- moving to a smaller facility, replacing equipment, expanding wholesale partnerships. In an almost poetic turn, she bought newer production equipment directly from Jim Rowe himself, who had sold the business nearly a decade earlier but never stopped making pottery.
Today Rowe Pottery operates as a pure artisan studio in Cambridge, where every piece is handcrafted either on the potter's wheel or through slip casting, trimmed, dried, and then hand-painted by a decorator whose brushwork transforms a light pink glaze into the brand's signature cobalt blue after firing. Food safe, oven safe, microwave safe, dishwasher safe -- made for real cooking, real meals, and real everyday life. On a registry, Rowe Pottery is the stoneware that gets used every single day and looks better for it.