Raleigh, North Carolina · Est. 2009 · Founded by Jamie Meares
Jamie Meares started Furbish in North Carolina after a New York Times article about bloggers to watch made her wonder what to do with the audience she'd accidentally built. The answer, it turned out, was to open the boldest, most unapologetically maximalist home goods shop on the internet. Snarky needlepoint pillows. Dare-to-mix linens. Kooky color combos that somehow always work. A little too much is just enough.
Jamie Meares was writing a lifestyle blog called I Suwannee when the New York Times came calling -- not to buy something, but to profile her as a blogger to watch. She took the attention as a signal and opened Furbish Studio in Rowley, North Carolina in 2009, first as a brick-and-mortar and then, in 2010, as an online shop that quickly became one of the most talked-about home goods destinations on the internet.
The Furbish aesthetic is Jamie's aesthetic: Southern traditional meets global maximalism, the result of a perpetually packed travel calendar and an eye that genuinely doesn't know how to be boring. Bold colors. Eye-catching patterns. Snarky needlepoint pillows. Pieces sourced from artisans worldwide and set next to artist collaborations with the likes of Lulie Wallace and Sally King Benedict. Featured in Elle Décor, House Beautiful, Southern Living, and Garden & Gun, and called "a mecca for trend-setters" by people who know. On a registry, Furbish is the brand for the couple who wants their home to have a personality -- the piece guests spot immediately and have to ask about, and that turns out to be from somewhere completely unexpected.
